This Is Hékaté
Dana Kaufman has 20+ years of experience in developing and managing internal and external communications strategy, programs, campaigns, and tactics for companies of all sizes; including reputation and issues management, proactive communications campaigns to key stakeholders, creative pitching to appropriate media targets, thought leadership, social media, and employee advocacy programs.
Dana has worked with billion-dollar companies, start-ups, and everything in between to drive communications strategies for some of the world’s most recognized brands, including Iron Mountain, Compaq Computer Corporation, Akamai Technologies, Barrett Jackson Auction Company, eBay, John Deere and Caterpillar.
She serves as a member of the Board of Directors for Girls Inc. Omaha and as a member of the Development Committee for Joslyn Art Museum. Dana has also served on the boards of The Jewish Federation of Omaha, Heartland Family Services Guild, National Council of Jewish Women – Omaha Chapter, Guild Board and Golf Tournament Chairwoman for Child Saving Institute, and as a community volunteer for Habitat for Humanity and Westside Community Schools. She is a recipient of the Lois Jeanne Schrager Memorial Young Leadership Award, presented by the Jewish Federation of Omaha, and has been recognized as an Emerging Leader by the National Council of Jewish Women.
Dana holds a Bachelor’s Degree in Mass Communications and Public Relations from Boston University, and a Master’s Degree in Business Administration from Simmons College Graduate School of Business, and is a graduate of Leadership Omaha Class 36.
What People Are Saying
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Dana approaches our projects with the care of an experienced senior communications executive. Recently, I had major project on a fast deadline. I needed ASAP assistance with strategy, and delivery. Dana overdelivered as usual and the project landed beautifully. We feel lucky to have Dana as a resource.
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— Andy Ruback, CEO, Flood Communications
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I have worked with Dana on two successful political campaigns. I have no doubt that her instincts and her advice steered me to victory on both. Her guidance overseeing my social media campaigns resulted in posts with boosted traffic that did not have to be bought. In fact, I can easily tell by the traction in these posts which ones she consulted on specifically, based on their reach. She pushed me to embrace a growth mindset. In fact, I received more than 100% more votes in my second campaign than in my first. I believe this is because I engaged her from beginning to end on the second campaign, and started consulting with her only midway through the first campaign. She absolutely understands both the power and responsibility of social media, and I trust her implicitly.
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— Dana Blakely, Dana Blakey for Westside
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